About 33% of local businesses list an email address, while 79% list a website and 87% list a phone number. That is the finding from our study of 1,494,860 business listings in 25 major cities, measured in November 2026. About half of businesses have a website and no listed email, which is the gap anyone doing local outreach has to close.
By the Leads Ranger team. Published November 5, 2026. Download the data (CSV)
79.3%
List a website
87%
List a phone
33.3%
List an email
50.1%
Website, no email
Sorted by the share listing an email. Each city is one square of the same size, about 16 km across at the equator, centred on the city.
| City | Listings | Website | Phone | Website, no email | |
|---|---|---|---|---|---|
| Lagos | 10,232 | 64% | 59.8% | 83% | 14.2% |
| Karachi | 12,536 | 57.2% | 55.2% | 84.5% | 14.8% |
| Lahore | 14,427 | 56.3% | 56.2% | 85.7% | 16% |
| São Paulo | 139,487 | 48.1% | 69.2% | 91.4% | 29.7% |
| Dubai | 27,134 | 48% | 74.6% | 86.5% | 31.8% |
| Johannesburg | 16,627 | 47.1% | 68.1% | 79.7% | 30.1% |
| Dublin | 18,873 | 46.3% | 82.5% | 86.2% | 40.1% |
| Singapore | 48,259 | 44.1% | 71.2% | 84.8% | 33% |
| Mexico City | 88,839 | 43.3% | 53.9% | 83.8% | 25.8% |
| Toronto | 44,965 | 38.7% | 91.5% | 93.2% | 54.1% |
| Melbourne | 54,793 | 38.4% | 89.5% | 92% | 53.4% |
| Sydney | 62,151 | 36.1% | 89.7% | 92.4% | 55.5% |
| Delhi | 40,218 | 35.2% | 71.1% | 86.9% | 44.2% |
| Berlin | 63,559 | 33.8% | 89% | 90.7% | 56.4% |
| Mumbai | 41,728 | 33.2% | 67.1% | 83.5% | 42.2% |
| Paris | 124,604 | 31.1% | 82.3% | 84.5% | 53.3% |
| Houston | 39,563 | 30.6% | 84.4% | 86.1% | 55.4% |
| Miami | 47,265 | 28.3% | 81.9% | 84.9% | 55.2% |
| Los Angeles | 53,195 | 27.4% | 79.3% | 85.7% | 54% |
| Chicago | 63,676 | 27.2% | 86.8% | 85.2% | 60.4% |
| Madrid | 77,349 | 26.4% | 79.9% | 92.6% | 56.6% |
| New York | 205,415 | 25.9% | 83.3% | 82.6% | 58.4% |
| Riyadh | 12,490 | 21.1% | 62.6% | 69.6% | 44.1% |
| Manchester | 36,098 | 20% | 86.4% | 87.1% | 68.4% |
| London | 151,377 | 19.3% | 89% | 89.1% | 70.5% |
All cities combined, for trades people commonly sell to. Each trade has at least 1,500 listings.
| Trade | Listings | Website | Phone | Website, no email | |
|---|---|---|---|---|---|
| Fitness studios | 5,568 | 59.5% | 89% | 95% | 34.2% |
| Pet services | 6,691 | 55.3% | 77.8% | 96.8% | 32.4% |
| Dental clinics | 19,710 | 53.3% | 77.4% | 97.4% | 34.4% |
| Car dealers | 6,878 | 51.8% | 78.7% | 92.5% | 34.9% |
| Hotels | 18,039 | 47.3% | 77% | 85% | 32.7% |
| Gyms | 12,226 | 47.1% | 79.2% | 88.2% | 37.9% |
| Beauty and personal care | 60,958 | 46.1% | 68.8% | 96% | 33.4% |
| Physiotherapy and rehab | 5,907 | 45.3% | 87.9% | 98.7% | 45.8% |
| Wellness services | 18,550 | 44.3% | 83.9% | 95.9% | 45% |
| Auto repair and service | 18,357 | 41.9% | 71.3% | 94.8% | 40.1% |
| Bars | 26,273 | 41.3% | 72.3% | 88.7% | 37.8% |
| Cafes | 15,731 | 41.3% | 70.2% | 89.1% | 38.3% |
| Law firms | 20,887 | 40.2% | 90.6% | 98.4% | 52.7% |
| Media and marketing services | 17,985 | 39.6% | 90.8% | 91.3% | 53.1% |
| Restaurants | 132,497 | 35.8% | 72.8% | 90.5% | 42.9% |
| Real estate | 37,911 | 34.1% | 79.7% | 83.2% | 47.5% |
| Fashion retail | 69,650 | 33% | 81.6% | 93.1% | 53.2% |
| Pharmacies | 9,390 | 29.8% | 76% | 92.2% | 50.7% |
| Home services | 35,230 | 27.7% | 88% | 92.3% | 62.8% |
| Construction | 7,960 | 26.7% | 86.3% | 86.8% | 61.1% |
| Professional services | 56,605 | 26.3% | 90.6% | 92.1% | 65.5% |
| Financial services | 48,583 | 23.3% | 87.9% | 82.9% | 65.5% |
| Design services | 13,235 | 23% | 90.4% | 88.2% | 68% |
The website is where the contact lives. A list built only from map data misses most reachable businesses. Reading each business’s own contact and about pages closes much of that gap, which is why website email finding matters more than any row count.
Judge a list by reachable leads. A thousand rows at 33% email coverage is about 333 contactable businesses before verification. Compare tools on cost per verified contact. Our guide to Google Maps scrapers goes through this.
Plan channels by market. Where email coverage is low, phone is often near universal and WhatsApp may be the better first touch. See WhatsApp outreach.
Choose trades by reachability too. Two trades with the same value per customer can differ widely in how many owners you can actually contact.
We queried the places theme of Overture Maps (release 2026-10-21.0), an open dataset licensed under CDLA-Permissive-2.0 and Apache 2.0. For each of the 25 cities we took one 0.15° by 0.15° tile centred on the city and counted named places that were not marked permanently closed, with a confidence score of 0.6 or higher.
Three limits matter when you quote these numbers:
The aggregated results are free to reuse under CC BY 4.0. Please credit Leads Ranger and link to this page.
Leads Ranger (2026). How Many Local Businesses Have a Public Email? https://leadsranger.com/research/local-business-contact-data
In our 2026 study of 1.5 million business listings across 25 cities, 33% had an email address in public place data. A further 50% had a website but no listed email, so many of them publish a contact address on their own site.
79% of the listings we measured had a website, ranging by city from 54% to 92%.
Among the trades we measured, fitness studios (60%), pet services (55%) and dental clinics (53%) list an email most often.
No. Google Maps has no email field on a business listing. To find an email for a business on Maps you need another source, usually the business’s own website.
Yes. The aggregated results are free to use under CC BY 4.0. Please credit Leads Ranger and link to this page.
Leads Ranger reads each business’s own website for its real email, then verifies it.
No credit card required
Free during the open pilot
